Models & Processes
We design our models and processes to be practical and create them specifically to help organizations in the lifelong learning market.
Learning Business Maturity ModelTM
This model articulates the characteristics of a mature market-facing learning business or line of business, as well as the stages that typically precede full maturity. We developed it based on the common problems and opportunities we’ve seen in our years of working with a wide range of learning businesses. The model’s framework helps you assess your organization’s capabilities and problem areas and provides a clear path so you can move from problem to opportunity to innovation.
Value RampTM
The Value Ramp is a simple yet incredibly powerful tool when developing, assessing, and clarifying product strategy. In fact, we believe the Value Ramp, along with a page or two of notes, can form the basis for your entire strategy.
Market Insight MatrixTM
The Market Insight Matrix combines three stages (idea generation, idea verification and idea testing) with three categories of activities (tracking, listening, and asking) to create a rigorous and practical process to help you better understand your market for lifelong learning, continuing education, and professional development and identify learning products that will address market needs.
Product Value ProfileTM
The Product Value Profile provides a solid foundation for assessing a product or product line in your portfolio and thinking through changes you might make to improve value and financial performance.
Learner Engagement for Learning Businesses
Our “Learner Engagement for Learning Businesses” resource explores what learner engagement is, its three dimensions, and the three conditions necessary for it to happen. The resource also looks at how learning businesses can cultivate learner engagement before, during, and after learning experiences—i.e., when promoting and converting; when designing, developing, and delivering; and when focusing on retention and reactivation.
