At Tagoras (pronounced tah-GOR-us), we advise the learning businesses, service providers, and investment firms that serve the global market for adult lifelong learning, continuing education, and professional development – what we call the third sector of education. Through market assessment, market amplification, and advisory services, we help clients maximize their reach, revenue, and impact.
Our name, Tagoras (pronounced tah-GOR-us), is a neologism that draws meaning from three sources.
Tags (< >) add descriptive metadata to online text, images, video, and other resources and are essential to the syntax and structure of the Web. Tags are about making sense of things. We are too, and our sense-making goal is reflected visually in the two connected tags that form the basis of our logo.
In ancient Greece, the agora was the public marketplace and the center of civic interaction. It was where citizens connected, transacted business, and learned. Today’s lifelong learning market is just as vital as the agora was.
Plato credits this ancient Greek philosopher with founding the Sophist movement. Unjustly maligned in subsequent centuries (especially by Plato himself), the Sophists were the first professional teachers, seeking truth through dialogue. We want to reclaim the tradition of teaching excellence that Protagoras started.