In our consulting, research, and education we focus on market-facing learning initiatives aimed at association members, customers, and the general public. In most cases, our clients seek to increase market penetration, deliver more value, and maximize net revenue. We also help clients stretch beyond traditional notions of courses or tutorials to encompass social media, virtual events, and informal learning.
Some of the specific areas in which we work with clients include:
- Strategy development for growing your education and training business
We work with associations, training companies, consulting firms, and learning technology providers to discover new markets and grow existing markets for their educational products and services. Our work spans traditional place-based education and events as well as cutting edge new media and Web-based approached. No matter how competitive your market, Tagoras consultants can help you break away from the pack, deliver remarkable value, and drive bottom line revenue growth.
We engaged Tagoras to assess our current membership model at CAI holistically and help us answer critical questions about the strategic roles of each of our three core activities – Membership, Learning & Development, and HR Products/Services. Jeff Cobb led the effort and did a skillful job of facilitating executive team discussions, bringing in member and employee perspectives, and identifying the most critical issues and opportunities. Jeff’s recommendations were insightful and actionable. We’re now putting them to work as part of the strategy that will drive CAI”s future growth and success.”
President & CEO
- Strategy and technology consulting for launching an online education business line
Often organizations start plugging technologies into their educational programs before they have made the effort to fully understand the needs of their market or the ways that learning technologies need to integrate across the organization. This often results and delivering significantly lower value at higher cost. Tagoras consultants can help you:
- better assess your prospective customers and competitors
- formulate innovative content strategies and delivery formats
- determine key integration points across broader organizational strategy and technologies
- develop a sound revenue and pricing strategy
- select an LMS, virtual platform or other appropriate technologies for product, delivery, and management
- source vendors and contract with the best vendors for your needs
- monitor and sustain program performance over time
- Revitalizing existing programs and increasing revenue
Often organizations have already started blending technologies into their learning initiatives, but are not getting the results they expected. Maybe online course or virtual conference registrations are lower than expected, or members are not making effective use of social media tools. Whatever the situation, Tagoras consultants help you solve the problem, decide how best to move forward, and develop a plan for achieving the best results possible.
- Planning for hybrid events and learning communities
Blog, wikis, social networks and a variety of virtual event technologies can take your learning initiatives to a whole new level. We work with clients to move beyond isolated learning products and programs to embrace hybrid approaches to events and interactive, social learning communities for members, customers, and other stakeholders.
To develop an effective strategy for online education our team knew we needed a much better understanding of key trends and the practices that have brought success for other organizations. Through a combination of past experience and research tailored specifically to AAMC’s needs, Tagoras was able to provide us with valuable insights and recommendations to drive our strategy development process.
Senior Director, Marketing and Institutional Advancement
Association ofAmerican Medical Colleges
These are just a few examples of the areas in which we can help your organization develop and implement successful digital strategies. We encourage you to find our more about the specific services we provide, view our client list, and read some of what our customers say about us. Then contact us to discuss in detail how we can be of help to you!