14 Lessons from Big Learning

In case you haven’t noticed, online learning has become big business – more so, and much more credibly so than back in the mid 90s when I joined my first e-learning start-up. Venture capital firms have jumped back into the game head first, major universities have been jockeying for position, and big Web firms like LinkedIn and Google have been – more or less  seriously – making moves. (And it seems inevitable that Facebook will rock this market at some point.)

Most importantly, there is little doubt that we now live in a world in which people are perfectly comfortable with learning online, and indeed expect to have that option available to them. Given this shift, it’s worth considering what some of the Big Learning companies seem to know and do that could be worth emulating – and, crucially, that it seems possible for the average association or other market-facing learning business to emulate. Here’s a look at a handful of them.

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This is the second part of a two-part series. Read Part I.

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5. Realistically assess resources, capabilities, and organizational “will”
By the time you have worked through the areas in Part I, you probably have a general idea of the types of technology that would be desirable for supporting your learning initiatives. At this point, the question of costs – which has no doubt been present since the beginning – needs to be considered more concretely.

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We have done a lot of technology selection work over the years and have delivered many Webinars and workshops related to our 7-step selection methodology (which, while often aimed at learning management system (LMS) selection, really applies to selection of pretty much any type of learning technology platform). My aim in this two-part series is […]

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Microlearning is generating a lot of buzz these days. This brief video covers the pros and cons of microlearning as an approach. The pros definitely win out, but the cons should not be taken lightly. If microlearning is an approach you are considering for your organization, you may also want to check out the additional […]

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If all learning is social, then it seems clear that those of us in the business of lifelong learning, professional development, and continuing education need to understand social learning if we’re to succeed in our business. If, as Jeff and I wrote in the Tagoras white paper “Social Learning Trends in the Association Space,” social […]

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For a while now, I’ve been aware of the blurring of the lines between marketing and education. Think of content marketing, where the marketing offers some substantive value—where the marketing is, in essence, educating. Last week I read a blog post by John Jantsch over at Duct Tape Marketing that got me thinking about that […]

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At Tagoras, we have some great things on tap for 2016, and the biggest of our new activities is Learning • Technology • Design (LTD), which will take place May 18 and 19, 2016, in Arlington, VA. The event is all about helping trade and professional associations more effectively leverage new technologies and approaches to […]

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Today we’re officially announcing a new version our widely-read Association Learning + Technology report. Association Learning + Technology 2016 continues our work in three prior reports (published in 2009, 2011, and 2014) to assess the use of technology to enable and enhance learning in the association market and provide insight into how the use of […]

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I’ve never been a big fan of resolutions, but I do think this is a good time of year to take stock and consider whether its worth approaching things a little differently in the coming year. Certainly, for anyone working in the arena of continuing education, and professional development, it’s well worth taking a look […]

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Given the interactive and collaborative nature of the Leading Learning Symposium, there is only so much of it that works well for video capture. We are, however, starting to release recordings from parts of the 2015 symposium where some of the value can be conveyed by video. This clip is from comments made during the opening […]

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