Today we launched a survey aimed at finding out more about how membership organizations are making use of virtual conferences. If you represent a membership organization and are the right person to provide input on this topic for your organization, we would be really grateful if you would participate. The survey applies to:

  • Organizations that have no current plans to offer a virtual conference
  • Organizations that have already offered one or more virtual conferences
  • Organizations that plan to offer a virtual conference at some point in the future

In other words, it applies to pretty much all membership organizations. We will share summary data from the survey with all participants who elect to receive it and will also be presenting findings from the survey in August at the ASAE & the Center for Association Leadership annual meeting (which features a virtual conference component this year!). Here’s the link to the survey followed by a few other notes that we recommend reading:

Notes worth reading:

  • For organizations that have already offered a virtual conference or plan to, the survey should take about 10 to 12 minutes of your time. For organizations that have no plans to offer a virtual conference (we really need to hear from you too!) it will take significantly less.
  • The survey should be completed only by individuals who represent a nonprofit membership organization and can reply to questions about virtual conferences accurately on its behalf.
  • Only one person from an organization should complete the survey. Before beginning, please consult with your colleagues as appropriate to determine who will complete the survey on behalf of your organization.
  • We say this in the survey, but I thought it would also be helpful to note here the definition that we are using for “virtual conference.” In our experience, the meaning of the term can vary greatly from individual to individual and organization to organization, but here is our definition (feel free to quibble as much as you would like in the comments to this post:

A virtual conference is a Web-based event that replicates many aspects of a traditional place-based conference. It features multiple sessions (not just a single Webinar or Webcast) and may include keynote presentations, training and education workshops, discussion areas, social networking opportunities, exhibit areas for vendors, and various other features. Activities in a virtual conference may take place in real time (synchronously), on demand (asynchronously), or some combination of the two.

We hope you will participate, and we would also be grateful if you would help spread the word – on Twitter, on Facebook, on your blog, in your e-mail newsletters, etc. Just send folks to this post, or directly to the survey at:

Jeff

When Picking an LMS, Use Cases Don’t Lie

by Jeff Cobb on July 20, 2010

This is a slight revamp of a post I did a couple of years ago on a different blog. I’ve seen interest in LMS adoption by associations grow in the meantime, but I still see relatively little attention given to use cases.

***

I recently received a regular e-mail update from one of the corporate e-learning research firms, with the subject line “Are all of these LMS reps really telling the truth?” The premise was that organizations often purchase learning management systems based on claims made by the sales representative about particular online learning features or functionalities only to discover that the finalized product does not really work in quite the way expected. In an effort to sell one of its recent reports, the research firm suggests that the issue is not really one of sales representatives telling the truth, but rather of differences in how LMS companies approach fulfillment of specific feature requests. In its review of more than 200 features across dozens of learning management systems, the firm assigns one of six classifications to each feature reviewed:

  • Automatic: Built-in, out-of-the-box functionality that can be simply switched on and ready to be used.
  • Semi-automatic: The feature is mostly available in the system but requires some programming and/or customization to activate.
  • Semi-custom: This feature is partially available in the system and can be adapted through some moderate custom program.
  • Custom: This feature is not available in the current system but can somewhat easily be added through custom programming services at the time of implementation.
  • NA; not a current feature: This feature is not available in the current release of the software.
  • Third-party add-on: This feature can be added upon implementation using third-party software.

This list of categories is followed with the impressive claim “The result is that you know exactly what you’re getting when selecting a learning management system.” In a word: nonsense.

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ACEP Launches Certification Prep on SpacedEd

July 14, 2010

One of the standard parts of the Association Learning/Technology Digest that we send out each month is news about any new association or vendor initiatives in the world of association learning and technology. I received the following note from the American College of Emergency Physicians (reprinted here with permission) shortly after sending out the newsletter [...]

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Free Webinar – Learning 2.0: Where Social Media and Education Connect

July 6, 2010

On Thursday of this week I’ll be leading a free Webinar on social media and education as part of Higher Logic’s summer learning series. See below for the description, and please join me if you can! (Note: This is geared specifically for trade and professional association audiences.)
Free Webinar
Higher Logic™, a leading professional social media solutions [...]

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Learning Links of Value

July 1, 2010

I recently published a new edition of the Association Learning / Technology Digest (formerly the Association E-learning Newsletter). You can receive the full edition automatically by subscribing, but I thought I’d also share the “Links of Value” section here on the blog:

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Learning Management System Pricing

June 22, 2010

I just posted the following information on average LMS pricing on the ASAE profesional development listserve and then realized that I should post a version of it here.  Basically, an earlier question to the list about the costs of Web-based learning systems prompted me to re-calculate some of the pricing averages in our learning management [...]

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Association Technology Survey Results

June 16, 2010

Recently we closed down a survey on Association Technology usage.  We ended up with 203 responses and got some great information about how associations are using various types of technology – including AMSes, social media, mobile, and various learning technologies. I plan to put together some highlights and eventually will do some more in-depth analysis [...]

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Webinar Marketing Research – Update

June 14, 2010

A few weeks ago we closed down the survey we had been running on Webinar marketing – i.e., both the marketing of Webinars and the use of Webinars as a marketing tool. We ended up with 146 responses. Eventually we hope to do some more in-depth analysis on the data. If you would like to [...]

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State of Association E-learning Webcast

May 25, 2010

A couple of weeks ago I had the opportunity to speak at Blackboard’s Association Day in Washington, DC. Here is a slidecast (slides plus audio synched using Slideshare.net) from that session that draws upon data from our Association E-learning: State of the Sector report along with general experience in working with association clients over the [...]

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Association LMS Interview – iCohere

May 13, 2010

We are getting towards the end of our series of interviews with learning management system (LMS) providers. In this one I talk with Pascal Kaplan and Lance Simon who are, respectively, the CEO and Vice President of Client Services for iCohere, one of the companies that participated in our Association Learning Management [...]

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