On this page we list Webinars coming up in the near future. Be sure to also check out the Leading Learning Podcast (to which you can also subscribe on iTunes, Stitcher Radio, iHeartRadio, PodBean, or any podcatcher service you may use (e.g., Overcast).
Upcoming Webinars
Pricing in a Post-Pandemic World: Maximizing Revenue
Tuesday, April 16, 1 to 2 pm Eastern
Learning businesses rely on the revenue that comes from introducing new offerings and growing the adoption of existing offerings. That means they have to know how to determine the best pricing for attracting and converting prospective customers while maintaining—or, better yet, maximizing—revenue levels. In a post-pandemic world, doing that has become harder.
Competition for dollars and attention was an issue before the pandemic. Then, with the massive and quick move to online education during COVID, learner expectations around price and value shifted dramatically. Do traditional one-off registration fees still work? What drives willingness to spend on education now? How can we gauge what learners might pay for a product?
In this session, we’ll draw on our years of research and consulting experience along with examples to illustrate methods for assessing price sensitivity and willingness to pay. You’ll learn to how to bolster the case for your current pricing, raise prices strategically, and evaluate non-product-specific pricing approaches like subscriptions or folding education into membership fees.
Register for free at https://us02web.zoom.us/webinar/register/3717110308369/WN_odVJrtWETJOZteblWWBbLw.
All registrants will receive access to a recording of the Webinar. Attendance at the live session online may be applied for 1 credit toward a CAE application or renewal professional development requirements. Note: An e-mail with log-in instructions will be sent immediately after you register at the URL above. If you do not see the log-in details in your inbox shortly after submitting your registration, check your spam filter. The e-mail will be sent from no-reply@zoom.us.
More Webinars to Come
While we don’t have any others set up for registration quite yet, rest assured that there are more Leading Learning Webinars coming in 2024, all aimed at helping learning businesses improve the reach, revenue, and impact of what they offer. The best way to make sure you’re in the know about other Webinars is to sign up for the Leading Learning newsletter. That’ll ensure you’re notified when we make Webinar dates and specifics, as well as other resources, available.
CAE Approved Provider
Tagoras (host of Leading Learning) is a CAE Approved Provider. Our programs, including the Leading Learning Webinars, meet the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. Every program that we offer which qualifies for CAE credit will clearly identify the number of CAE credits granted for full participation, and we will maintain records of your participation in accord with CAE policies. For more information about the CAE credential or Approved Provider program, please visit www.whatiscae.org.