Slides
Slides from Jeff Cobb’s presentation
Jeff’s Book
Related Links
- Podcast Interview with Kelly Palmer, Chief Learning Officer of Degreed
- Podcast Interview with Jason Blumer, founder of Thriveal
Reports and White Papers
The following are various white papers that you may find helpful as information and insights into growing your online education initiatives.
- Exploring the Fringe: Flipping, Microcredentials, and MOOCs
A white paper (free download) on how trade and professional associations are embracing – or not – three of the biggest trends in education. - Four Keys to Profitable Learning Products for Your Association
Creating it doesn’t mean you can make money – or even break even – on it. This white paper explores the essentials of making education that makes money. - Social Learning Trends in the Association Space
With the rise of social media, social learning has become more important than ever. This white paper explores how associations are leveraging social to create better education experiences. - Mobile Learning and Associations: A Chance to Move the Dial
Our look at the rise of mobile learning and how associations might leverage m-learning as an important part of their overall education business strategy.
Handouts and Visuals
- The Value Ramp™
It’s hard to beat the Value Ramp as a concise tool for making sense of your education product line and develop the most powerful strategy for delivering value to your members and customers. For an overview, see The Value Ramp. - The Market Insight Matrix™
The Matrix provides an straightforward way to monitor your market on an ongoing basis and determine - 10 Key Trends in the Market for Lifelong Learning
This two-pager provides a brief overview of the 10 trends that we think learning leaders need to have front of mind as they plot their strategy for the coming years. - 7-Step LMS Selection Process
A handy infographic that illustrates our time-tested, 7-step process for selecting learning technologies
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