Leadership, Capacity

Capacity and leadership are two of the five domains around which we built the Learning Business Maturity Model.

In our experience, capacity—the human resources and technology that can be put against devising and executing a strategy—is an area critical to the success of a learning and education business. In our experience too, capacity is an area where what’s available often isn’t sufficient to the tasks at hand. Too many associations say too often that they’re strapped for money and staff to devote to key tasks—they don’t have the capacity to address current needs, much less to support innovation and growth.

Leadership is essential for prioritizing and building capacity as well as for the overall success of a learning and education business. And, again, it can be an area of weakness for many organizations—the leaders are overworked or feel compelled to give their time and attention to other aspects of the organization, leaving the learning business to run itself (often without sufficient capacity), which—spoiler alert—doesn’t usually end well.

Here, drawing on information from our Association Learning + Technology 2017 report, I want to look at three data points that tie to the capacity and leadership domains—the size of educational staff at associations, the use of professional instructional designers, and the prevalence of chief learning officers—as well as the implications and opportunities for buried in the numbers.

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Data on emerging learning formats, like microlearning

Massive open online courses (MOOCs), flipped classes, gamified learning, digital badges and microcredentials, and microlearning—we’ve been hearing about these buzzwords for years now.

But are they stuck at buzzword status, or have they crossed over into bona fide trends among associations? That’s a question we explored in the Association Learning + Technology 2017 report, based on an online survey of membership organizations that asked, among many others things, about these five emerging types of learning.

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When prospective learners land on your Web site, open your conference brochure, skim you latest e-mail, or pull your most recent seminar postcard out of the pile of mail on their desk, are they seeing words and images that grab their attention? Will their interest be sparked? Will their desire be fanned into flame? Will […]

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What do you get when you cross a lack of strategy with an absence of process and a failure to use data for decision-making? It’s no joke that what you get is a maturity gap—and the findings reported in Association Learning + Technology 2017 make it clear that just such a maturity gap exists for […]

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One of the areas we focus on in our periodic Association Learning + Technology report is which learning technology platforms trade and professional associations are using. In this post, we take a look at some of the most recent data around five platform categories: Webinar and Webcast platforms Learning management systems (LMSes) Private online community […]

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If your organization offers Webinars – and according to the Association Learning + Technology report, most membership organizations do – you probably realized long ago that you are far from alone. The Web is jam packed with Webinars, many of them free, and a lot of them of pretty low quality. Whether you are trying […]

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In one of the sessions at our spring Learning • Technology • Design™ (LTD) we highlighted 15 learning technology tools that can help you take your learning and education business to new levels. You can view the recording from that session below and/or read on for a run down on each of these tools. There are […]

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One of the “tools” we have found most useful in helping clients with their education businesses is the Value Ramp.  As simple as it is, a meeting or two focused on it can often be one of the more eye-opening things an organization has done in years. We’ve already provided a general overview of the Value […]

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“The learning business” is a concept at the heart of our work. Having now written and spoken about it in many places, we thought it would be helpful to pull together some our most essential learning business resources into a single page, representing a sort of informal curriculum. These are materials you can work through […]

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Lifelong learning is the imperative of our age, and those who lead learning in their fields will lead their fields. That’s the Learning Business Manifesto in short form, and it underpins our thinking in general and has influenced much of our work, including the Learning Business Maturity Model. In today’s world where change happens more […]

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