Identity
We recognize that even the best learning experiences will have no impact if they are not marketed effectively. We work with organizations that sell educational products and services to do it better – from initial strategy and planning through ongoing customer engagement.
We believe that providing value through educational content and community is by far one of the best ways to stand out and market effectively in our inf0-overloaded world. We work with organizations of all types to develop educationally-driven content marketing and social media marketing strategies.
The outcome of our work together is a more loyal customer and member base and substantially greater revenues over the long term. Our job is to help our clients achieve those outcomes through learning programs that generate high sales, effective edumarketing strategies, and the best technologies to make it all work.
A Bit More Background
Tagoras was created by veteran e-learning entrepreneurs Jeff Cobb and Celisa Steele in 2007. Prior to founding Tagoras, Cobb and Steele founded and led Isoph, a provider of learning management technology and online course development to major trade and professional associations. Having built Isoph into a leading brand in the association e-learning market, Cobb and Steele successfully sold the company in 2005.
The mission of Tagoras is to help our clients:
- Dramatically increase revenue from existing educational programs – online or off
- Think innovatively about how educational content can be used to create loyal, engaged customer communities
- Create strategies for blending social media and e-learning with place-based events
- Select appropriate technologies for all of the above
Our background is as entrepreneurs who have helped build multiple successful companies and who have help many clients implement successful online learning and community initiatives. We know e-learning. We know sales and marketing. We know how to build businesses. We combine these capabilities to help our clients succeed.
Client List
The following are clients for which we have had direct personal responsibility during our tenure at Isoph (the e-learning company we founded, grew, and then sold prior to starting Tagoras) and at Tagoras. Work for these clients covers a range of areas, from e-learning business planning, to online course development, to learning management system implementation.
| Advanced Energy | Health Level 7 (HL7) |
| Alliance of Chicago Community Health Services | Healthy Families Arizona |
| Alzheimer’s Association | International Foundation for Election Standards |
| American Academy of Physical Medicine & Rehabilitation | International Foundation of Employee Benefits Plans |
| American Association of Motor Vehicle Administrators | International SPA Association |
| American College of Radiology | Kansas Children’s Service League |
| American Correctional Association | Massachusetts Cultural Council |
| American Nurses Credentialing Center | Media Options (NAHB) |
| American Physical Therapy Association | Medical Group Management Association |
| American Public Transportation Association | National Health Care Anti-fraud Association |
| American Red Cross | National Wildlife Federation |
| American Water Works Association | Nonprofit Enterprise at Work |
| America’s Health Insurance Plans | OCLC CAPCON |
| America’s Second Harvest (now Feeding America) | OCLC WebJunction |
| Booke Seminars (a division of Aon) | Planned Parenthood Federation of America |
| CASTLE Worldwide | Practical eCommerce |
| Center for Liberty in the Middle East | Prevent Child Abuse America |
| Charity Lobbying in the Public Interest | School of Social Work, UNC-CH |
| CHTOP | Society for Human Resource Management |
| Council on Social Work Education | Study Skills Institute |
| Georgia Center for Nonprofits | Summit Performance Systems |
| Gifts in Kind International | UCSF AIDS Health Project |
| Globalization and Localization Association | Voices for America’s Children |
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We invite you to explore our areas of expertise and contact us if we can be of service to you.