From the category archives:

Tagoras Research

It’s here! Complimentary report on speaker and meetings research

Cover Image from the Speaker ReportToday, in collaboration with Dave Lutz and Jeff Hurt over at Velvet Chainsaw, we’re releasing a report on the use of professional and industry speakers by trade and professional associations. We’ve dubbed it simply The Speaker Report, and it’s based on a survey Tagoras and Velvet Chainsaw did earlier this year in which 247 organization’s participated. Additional comments follow, but first I’ll cut to the chase and give you the download link:

Download The Speaker Report for Free

As many readers here know, we normally charge for our more in-depth reports like this (though we also give a lot away through our resources center and our research community list). In this case, however, Dave, Jeff, Celisa, and I felt it was important to get this information out as broadly as possible, and we also felt it was a way to give back to the community. Hopefully you will find the information in the report of value, and if so, we encourage you to share it with others.

Here is a brief guide to some areas of the report that I find of particular interest: [click to continue…]

Free E-learning Data and LMS Insights

Image Showing 77 Percent of Associations Use E-learningI thought I’d point out that ASAE’s Associations Now has recently run a couple of items that many readers here would find interesting.

The first, Current and Future Trends in E-learning, offers various data (such as that in the image above) from our Association Learning + Technology report. This will give you an idea of how associations are currently making use of e-learning. You can find it online at:

The second, What to Look for in Learning Management Systems, takes a look at how learning management systems are evolving and how associations are using them. You can find this one at:

Enjoy,

Jeff

 

Need good info on the virtual events trend?

November 16, 2011

One way to get access to good data is to contribute to the effort of gathering data. We provide a lot of opportunities for that at Tagoras, and we have just launched a new one – a survey on how/whether membership organizations are using digital and virtual events (e.g., online conferences and trade shows, hybrid [...]

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How are you using professional and industry speakers?

August 23, 2011

We’ve recently launched a new survey, in collaboration with Velvet Chainsaw, on how organizations are using industry and professional speakers, including how they select them, what they expect from them, and how educational impact is measured. The focus is on organizations that use both professional and industry speakers and/or have a least one meeting annually [...]

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Social Media Meets Continuing Education – Brief Survey

July 28, 2011

We ran a survey earlier this year to gauge the extent to which associations are or are not incorporating social media into their continuing education and professional development programs – not for marketing purposes, but as part of the actual educational experience. We didn’t get quite the level of response we would have liked, so [...]

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SocialFish and aLearning on the State of Association E-learning

July 12, 2011

I promised to highlight other sites that offer up thoughts on the recent Association Learning + Technology report. The latest are: SocialFish: The State of Association E-learning Not surprisingly, Maddie focuses in on our findings about use of social media in association online education initiatives. Check out her comments as well as SocialFish’s ThinkTank – [...]

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Association Technology Survey Results

June 16, 2010

Recently we closed down a survey on Association Technology usage.  We ended up with 203 responses and got some great information about how associations are using various types of technology – including AMSes, social media, mobile, and various learning technologies. I plan to put together some highlights and eventually will do some more in-depth analysis [...]

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Webinar Marketing Research – Update

June 14, 2010

A few weeks ago we closed down the survey we had been running on Webinar marketing – i.e., both the marketing of Webinars and the use of Webinars as a marketing tool. We ended up with 146 responses. Eventually we hope to do some more in-depth analysis on the data. If you would like to [...]

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Association Technology Survey Closes Friday

April 29, 2010

We’ve been running a survey on association technology for the past few weeks and at the end of the day on Friday, we’ll be shutting it down. If your organization hasn’t participated yet, you can find the survey at: http://www.surveymonkey.com/s/tech-survey The survey covers a range of topics, including: AMS usage Web site services offered Social [...]

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10 Reasons to Take the Webinar Marketing Survey Today!

April 28, 2010

We’re in the final week of running our Webinar marketing survey – it will close down this Friday evening. We’ve gotten a pretty good number of responses so far, but are hoping to boost the numbers significantly this week. If your organization (a) sells Webinars or Webcasts, (b) uses them for lead generation, or (c) [...]

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